Don't Send a Resume: And Other Contrarian Rules to Help Land a Great Job

JEFFREY J. FOX is the founder of Fox & Co., Inc., a premier marketing consulting company, serving over sixty companies in sixty industries. Prior to starting Fox & Co., Mr. Fox. was VP of Marketing and Corporate VP of Loctite Corporation. He was also director of marketing for the wine division of Pillsbury, and held various senior marketing posts at Heublein, Inc, including Director of New Products. Fox is the winner of Sales and Marketing Management magazine's Outstanding Marketer Award; and the National Industrial Distributors Award as the Nation's Best Industrial Marketer. He is the subject of a Harvard Business School case study that is rated one of the top 100 case studies, and is thought to be the most widely taught marketing case in the world. Fox has been a guest lecturer at The Harvard Business School (from which he has an MBA), The Amos Tuck School, The Conference Board, and numerous other organizations. He has been featured in the Wall Street Journal, Business Marketing, and numerous other publications, and he is a member of the Board of Trustees at Trinity College in Hartford, Connecticut. He works in Avon, CT, and lives in New Hampshire.

Anyone who thinks getting a good job is easy in this booming economy should think again. The real plum jobs are out there, but theyre harder to get than ever. Now, bestselling author and innovative thinker Jeffrey J. Fox, steps up to the plate once again with this no-nonsense collection of surprising and daring rules for landing the right job. Fox offers a Job Getting Blueprint, a Job Seekers Glossary, several first interview questions, as well as the basic form and variations for a boomerang letter. His rules not only help todays job seekers devise a winning strategy, but also show them how to prepare for and make the best impression in an interview.